In collaboration with TRAC, Mayland Community College’s Small Business Center has the following spring lineup of classes that are art-focused for those in an arts related field and seeking more information about the arts—marketing, bookkeeping, sales, just getting started.  All classes are held at the Arts Resource Center [ARC] in Spruce Pine [above the TRAC Gallery; entrance in back] on Wednesday, but please note the times. Classes are FREE, but you must register. When new classes are posted, please go to MCC Small Business Center, search for your class by location and date, and click the “Register” link. You can also call 828.766.1295 or e-mail Allen Cook.

Wed, May 31 : Social for the Home/Studio Based Business [5:30-7:30 pm] In this workshop, learn the importance of Social Media for business marketing. We will cover Facebook™, Instagram™, Twitter™, Pinterest™, and their use to market your business. We will also cover scheduling a Facebook post, reading and interpreting Facebook analytics, how to boost a post, and how much time to spend on Social Media. [LaBelle]

Wed, June 14 : TripAdvisor for your Studio? [5:30-7:30 pm] The mountain region is a vacation destination. TripAdvisor provides reviews and ranking of travel related topics such as restaurants, lodging, entertainment, arts related, and local attractions. This seminar will help ou look at the advantages of being on TripAdvisor and how it can grow your studio business when managed correctly.  [LaBelle]

Wed, July 19 : Eight Secrets of a Profitable Artist [5:30-7:30 pm] It is crucial that artists create great art and stay financially solvent. Join us to learn 8 valuable secrets to build profits in your creative business [Collins]

Wed, Mar 15 : Market Your Arts/Crafts Online [5:30-7:30pm] Dynamic speaker and marketing expert, Zen Wildkitty will discuss ways to market your art, your business, and your story online. This seminar will discuss the latest tactics to market efficiently and sell art online. [Wildkitty]

Wed, Mar 29 : Business Building Tips from a Master Artist [4-6pm] World renowned basket maker and marketing expert, Matt Tommey, began building baskets for fun. Merging his love for art with knowledge of marketing, Matt developed a full time business making baskets. He now owns a lucrative studio in the River Arts District of Asheville. Hear Matt’s story about how he launched his business and made it profitable. Learn tips from the pros! [Tommey]

Wed, Apr 12 : NEW! Help Customers Find Your Studio [5:30-7:30pm] As we approach the season of studio tours, it is important that customers have the ability to locate and navigate to your business using their smart phone or computer. Learn to list your business on the Google map and create a free Google page for your studio. Free Google Gear! [Cook]

Wed, Apr 26 : How to Sell Your Arts and Crafts at Shows [5:30-7:30pm] Learn to properly select and register for shows, set up your booth to attract customers, and take credit card payments. Applicants will receive via email a free excel spreadsheet that wille stimate potential income from your booth sales. [Styles]

Wed, May 10: Business Tips from Wildkitty [5:30-7:30pm] Zen Wildkitty has created and sold art for most of his life. Learn from the “Guru,” tips on how to leverage the internet to increase sales. This seminar will also teach how to properly market and manage your small business. [Wildkitty]